Type Elements

Neue Montreal — visual reference for the h1–h6 scale, components, and the grid system. Pulls live from fonts.css and global.css. This page's own layout uses .container + .grid.

h13.052rem / ~49px
weight 700

Heading

h22.441rem / ~39px
weight 700

Heading

h31.953rem / ~31px
weight 500

Heading

h41.563rem / ~25px
weight 500

Heading

h51.25rem / ~20px
weight 500
Heading
h61.125rem / ~18px
weight 700, uppercase
Heading
body1.125rem / 18px
weight 400

Paragraph

h1

Senior brand leader, fifteen years across major agencies.

h2

Selected work spanning adidas, Unilever, VISA, and Grolsch.

h3

Case studies dig into the problem, the strategy, and what shipped.

h4

A shorter sub-header, used for splitting up sections inside a page.

h5
Small labels above a block of content, or card-level titles.
h6
Eyebrow text sitting above a heading, all caps, tracked out
body

This is a full paragraph of body copy set at the base size, so you can judge line length, line-height, and general readability at a normal reading width. It should feel comfortable across two or three sentences without the lines running too long or too short.

A second paragraph to check the spacing rule between stacked paragraphs — this uses the p + p margin defined in global.css, not a manual gap.

h1 + .brand

Welcome to my website.

h3 + .brand

Fifteen years of brand leadership, start to finish.

p + .highlight

Thanks for stopping by — this paragraph has a highlighted phrase sitting right in the middle of a normal sentence, so you can see how the background box sits against body copy.

p — long highlight, wraps a line

Testing a longer highlighted run so it wraps across two lines: this whole phrase is highlighted and long enough that it should break onto a second line inside the paragraph — watch how the box behaves at the wrap.

.pill--pink
Brand Strategy
.pill--pink-light
Creative Direction
.pill--gray
Archived
.pill--black
Featured
next to a heading

Case Study adidas

grouped, as tags

Brand Campaign Digital 2019

pill inherits size & weight exactly — color only changes

Heading H1

Heading H2

Heading H3

Heading H4

Heading H5
Heading H6

Body text

on dark background
Send a message View the work
a

This paragraph contains a standard link sitting inline in a sentence — hover or tab to it to see the color shift from brand pink to hover pink, with the underline growing in.

.nav-link — black default, same hover as regular links

Halves — col-6 / col-6

col-6
col-6

Thirds — col-4 / col-4 / col-4

col-4
col-4
col-4

Quarters — col-3 × 4

col-3
col-3
col-3
col-3

Asymmetric — col-8 / col-4 (e.g. case study copy + sidebar)

col-8
col-4

Asymmetric, reversed — col-4 / col-8

col-4
col-8

Narrow center — col-2 / col-8 / col-2 (e.g. a centered pull-quote)

col-2
col-8
col-2

Lopsided thirds — col-5 / col-7

col-5
col-7

Six even columns — col-2 × 6

2
2
2
2
2
2

Full width — col-12 (default stacking behavior on mobile for every pattern above)

col-12
Full-bleed section — spans the entire viewport width, not just the container
Placeholder case study image
A short caption describing the image sits here, in muted text.
"Working with Nick completely changed how our brand shows up — sharper, more confident, and finally consistent." — VP Marketing, Client Name
  • Brand strategy & positioning
  • Visual identity system
  • Campaign concepting
  1. Discovery & audit
  2. Strategy workshops
  3. Creative development
black title
Case Study

Rebuilding a brand from the inside out

brand-color title
Case Study

Rebuilding a brand from the inside out

.text-muted — for secondary text elsewhere

Secondary text, de-emphasized — dates, meta info, captions.

Brand-first thinking

Every decision starts with what the brand stands for, not what's easiest to ship. Read more about the approach behind it.

15+ years, four agencies

BBDO, TBWA, Ogilvy, and Publicis — see the full career history and what each one contributed.

Built, not just directed

Revolver Studios started as an idea and became a working marketplace — see the case study.

Adidas

Campaign Rollout

Brass & Unity

360° Rebrand

Enter a valid email address.

  • Revolver Studios 2024 — Present

    Founder, Creative Director

  • Publicis 2017 — 2021

    Head of Brand

  • Ogilvy 2013 — 2017

    Associate Creative Director

Identity, Brand, CPG, UX/UI, 3D, Motion & Video, OOH, Print, Collabs, EGD, Interactive — hover any icon to see the brand-pink state. 68px circle desktop, 34px mobile (resize below 640px to check).

text#000000
brand#EA348F
brand hover#EE5DA5