Client
Industry
Scope
Role
BOSCH
Retail
Omni-Channel
Design Director
Bosch came to us needing a campaign built for real omni-channel reach, not just a system that looked good on a deck. As Design Director, the brief was to build a visual system flexible enough to hold together across motion, digital, print, and out-of-home, ensuring the same brand idea read clearly whether it was a 30-second spot or a single panel on a transit lightboard.
Bosch needed a campaign that could hold together across a real omni-channel push, not just look consistent on a deck. The work covered motion, digital, print, and out-of-home, which meant the same brand idea had to flex from a 30-second promo spot down to a TTC lightboard without losing impact.
* Some of these designs are client concepts only, and may not have been used in production.
